The Blog of Ryan McNair

An insight into what Search Engines like

Posted: July 1st, 2009 | Author: Ryan | Filed under: SEO | Tags: , | 2 Comments »

Search Engine Optimisation is an important part of any successful Website design.
The Success of your Search Engine Optimisation depends on the understanding of what a search engine likes.

Search Engines like :

  • Content that is visible to their spiders without meta barriers that may stop them from indexing the pages.
  • Content that loads quickly so that their spiders can efficiently index the data.
  • More content in the page than the mark-up code used to generate the page.
  • Content that is keyword rich (not jam packed) and valuable to visitors of your site.
  • Content that has a clear information hierarchy so that spiders can understand what content and variations (navigation, headings and links etc.) on the page are about.
  • Links to your site from reputable sources so they can ascertain the reputation of your site.
  • Clear and meaningful urls with keywords in them.
  • Finally domain names that have been in existence and running for a while, with registration for more than a year.